Are your Facebook ads failing to convert? The answer could be in your content. Attracting potential customers is one thing, but getting them to actually make a purchase from you is entirely another. While Facebook ads have the power to bring in millions of potential...
Today, it would be a huge surprise if you were to run out of ways to advertise your business and give it more exposure. There are so many different forms of communication with customers. There is television, the newspapers, email, radio advertising, forums and more....
One of the first questions new (and even experienced) marketers often ask is: “What’s the best autoresponder service or email marketing tool?” Autoresponders and email marketing tools are some of the most important parts of your business. You use it to follow-up with...
Video marketing is one of the most effective and powerful marketing strategies you can use; especially on sites such as Facebook. However, before you create a Facebook video ad, it’s worth considering a number of factors. Remember, due to how effective video...
It’s no secret that images can be much more powerful than the written word when it comes to marketing. However, did you know that there’s a right way and a wrong way to use images in your Facebook ad campaigns? When trying to choose the perfect image for your Facebook...
Think all you have to do to create successful Facebook ads is utilize a stand-out design and write killer copy? Think again… While the above is definitely going to help, it’s not going to do anything at all if you aren’t bidding properly. When done incorrectly, you...
Facebook has introduced a number of excellent tools over the years to aid businesses with their ad campaigns. One of the most recent is its “Local Awareness” ads. Designed specifically for local businesses, these ads allow you to reach customers only when they...
Are you struggling to attract high quality leads? Facebook lead ads could be the answer… Facebook has become the largest, most influential social networking site available, boasting over a billion users. While once used as a simple way to connect and communicate with...
The re-launch of Facebook Ads Business Manager has proven to be a big hit with marketers. Why? Because it makes managing your ads easier than ever before. What is Business Manager? If you want to ensure your ads are working for you, you need to constantly monitor...
Are you finding that a lot of your Facebook ads are not converting? If so, the reason could be your landing page. There are many best practices you should follow when creating a Facebook ad and many businesses are unaware that these relate to the landing page too....