If there’s one thing that makes it easier for you to grow your list quickly, it’s to give away something valuable in return for the opt-in. If you’re not sure what to give away, here are 50 ideas to get you started. A free PDF. Give them a report on something or a...
The most successful businesses in the world all rely on strong teamwork. In the past, a “team” meant people sharing the same office. In today’s virtual world however, a team can be as diverse as a group of people from Poland, New York, India and London all working...
Split testing is at the heart of every response-based marketing campaign. Split testing allows you to take an idea and statistically prove whether it’s more or less profitable than the previous version. The core principles of split testing apply to banner ads,...
SEO? Every online business owner wants their share of free search engine traffic. The problem is, it seems like the search engine process is changing every minute or two. Thankfully, there are a number of resources to turn to when you need current SEO information....
Facebook Pages helps business owners to get more exposure and interactivity to their local, physical businesses. People who’ve never heard of your business can find you by clicking on “Nearby Places” in their mobile apps. They can also find your business through...
If you use Facebook places well, you can generate a lot of buzz and publicity around your business, often for free. In fact, most of the buzz and publicity will be generated by your own users, with just a little prompting from you. Here’s a checklist for using...
Have a local business that isn’t added to Facebook yet? Getting your place listed is actually quite easy. Before you start, you’ll need a smartphone. At the moment, you can’t create a place just online. Here’s how to get your place listed in Facebook. Step 1:...
In order for you to be able to manage your place, merge it with a page and in general take full advantage of your place’s capabilities, you need to claim the place as your own. Claiming the place as yours will give you admin access. In order to do this, you need to be...
Sprout Social is a social media integration service that integrates with Twitter, Facebook pages, FourSquare and LinkedIn. They have a 100% free trial, where you don’t even need to give them your credit card number to subscribe. They have two plans that are catered to...
When approving copy to appear on a website, many business owners don’t consider the effectiveness of headlines. The assumption is that readers will continue to the rest of the copy regardless of what is at the top of the page. This assumption can be a very costly...
